Ayyyyyyeeee!!!!! It’s our SOUL-IVERSARY!!!!! 7 years bringing soul to heads & households worldwide! We made it! Whew, it's been a journey (not an easy one at that) because there were many times when we wanted to throw the hat in, but being a part of your & your family's  hair care journey means the world to us. The love of our customers overpowered and made the entire process worthwhile! From your amazing appreciation, thoughtful comments and show of support on the road, we are in humble gratitude for you All!  Believe it or not though, we’re just getting started! We have so...

Greetings Soulfam, We have some news to share with you regarding our lack of stock on our website. We have experienced exponential increase/growth this year that has exceeded our normal capabilities of producing the products that you love. Your shares, recommendations, reviews, love & amazing support has taken us to the next phase of development. We are now in transition of acquiring industrial equipment, larger warehouse space and more staff in order to produce for our new demand! As a result, our online shop will not be avail for orders until further notice. We have also put a pause in...

We’ve been receiving some inquiries regarding the consistency of Afrotastic DC that is currently on Sally Beauty & Select Retail store shelves! Please Note: while we couldn’t pull them off the shelves in time, it is still good for use! ALSO DOUBLES AS AN EXCELLENT LEAVE-IN/DEEP CONDITIONER IN ONE!!! Tutorial Coming Soon! Update: As of December 2019, we are no longer issuing product replacements. 

Hey SoulFam! We’ve been getting quite a few messages/issues regarding using our Sprayer tops! These are trigger sprayers which means liquid gets disbursed in wide range. While its invention is brilliant, it can be quite cumbersome to use with ingredients other than water. Here are some tips on navigating this tricky bottle! Hope this helps! If you’d prefer the simple sprayer tops, chime in your thoughts below! Thanks!